There seem to be no end to the rollout of contracts from leading gaming software group CryptoLogic
with news that it has just signed a deal to add extra content and functionality to the BSkyB Group gaming network which includes Sky Betting and Gaming. The move is the latest in a number of high profile wins which includes deals with William Hill, 888, InterCasino and a number of the smaller players in the industry.
The three year deal with BSkyB will see CryptoLogic add a range of its non-downloadable games to SkyVegas.com, further broadening the selection of games on offer to BSkyB customers. Launch date for this new service is expected to be 2009 as the two groups discuss the new offerings in fine detail and plan their attack on the main market.
There is no doubt that the combination of BSkyB’s massive customer base and the excellent games available through the CryptoLogic network will see BSkyB move to a different level in the industry. The main players in the sector seem to have accepted CryptoLogic as the best on offer and they all want a piece of the action.
Competition in the online arena is sure to lead to some very lucrative and very exciting offers for new and existing customers.