Wolverhampton's Rubicon Casino has pledged to support the County Air Ambulance charity by holding a special gambling night next month.
Taking place on Wednesday November 26th, the evening will see members of the local emergency services invited to try their luck at roulette and blackjack, with all proceeds donated to the Air Ambulance group.
A similar fundraiser will also take place at the Castle Casino in Dudley, icWolverhampton reports.
"I am sure everyone associated with our business recognises the vital work undertaken by the emergency services, particularly the Air Ambulance charity," said Antonio Socci, marketing and promotions manager at casino operator Blue Chip.
The County Air Ambulance relies on contributions totalling over £3 million each year to keep its three emergency helicopters in the air.
Blue Chip is owned by Isle of Capri Casinos, the US gaming operator which runs gambling venues in locations such as Kansas City, Biloxi in Mississippi and Black Hawk in Colorado.