The new Europe-facing online bingo network from leading Swedish turnkey solutions developer has debuted with help from Canada’s Parlay Entertainment.
Tuesday 30th June 2009
After announcing its initial agreement in May, leading Canadian virtual bingo solutions developer and supplier Parlay Entertainment Incorporated has revealed that Entraction’s online bingo network has now gone live using its Parlay5 software platform.
The new Europe-facing online bingo network includes brands such as Bingohuone.com and PlayCherry.com and offers games in English, Swedish and Finnish.
“Entraction's rapidly expanding international presence, now also powered by Parlay's industry-leading bingo platform, creates a more compelling offering,” said Scott White, Chief Executive Officer for Parlay.
“And this is just the start as we are working with Entraction to deliver additional brands in the coming year.'
The network has its gaming products integrated into Entraction's back-end administration system and is based in Malta.
'We are thrilled to launch bingo with Parlay as our experiences with the Parlay team have all been positive,” said Johanna Karlsson, Bingo Product Manager for Entraction.
“We find Parlay5 to be the best bingo software in the market. The flexibility of the product, its customisation options and the user-friendly interface for both operators and end users made Parlay an easy choice for Entraction,'
