New multi-year licensing agreement will see ten games from online casino games developer go live at WilliamHill.com.
Monday 29th March 2010
Leading online casino games developer CryptoLogic Limited has extended its long-standing relationship with William Hill by signing a new multi-year deal to license a suite of its most popular branded games.
The agreement will see Dublin-based CryptoLogic license at least ten of its top slot games including Bejeweled, Cubis, King Kong and Millionaires Club for inclusion at WilliamHill.com.
CryptoLogic revealed that nine of these games have already gone live utilising Orbis Technology, a global platform solutions provider to the betting industry, while a further title is expected in the coming weeks.
“This deal reaffirms our excellent relationship with William Hill, one of the most respected names in the gaming industry,” said Brian Hadfield, President and Chief Executive Officer for CryptoLogic.
“The rapid roll-out of our branded games by William Hill demonstrates the popularity of our games with its customers and the value we bring to our licensees.”
CryptoLogic stated that it would receive recurring revenues based on wagers placed by customers at WilliamHill.com.
“CryptoLogic's compelling and innovative games are one of the major reasons we have worked together for over a decade,” said Colin Cole-Johnson, Gaming Director for William Hill Online.
“Its branded slot games are a must-have for attracting and retaining players and providing a highly entertaining environment for our customers. We look forward to continuing our work with CryptoLogic.”
