Operator of the UK National Lottery has been certified as compliant with the highest international responsible gambling requirements.
Tuesday 29th June 2010
The Camelot Group, operator of the UK National Lottery, has announced that it has been certified as compliant with the highest international responsible gambling requirements as set by the European Lotteries Association (ELA).
Watford-based Camelot stated that the certification was awarded earlier this month at the annual European Lotteries Congress in Barcelona and recognised its ‘mature and well-established responsible gaming programme aimed at preventing excessive and underage play’.
Camelot is one of 14 operators to have been awarded the accolade and the firm’s Chief Executive Officer, Dianne Thompson, joined with Friedrich Stickler, President for the ELA, to encourage all lotteries to commit to responsible gaming and adhere to the highest standards of responsible play.
“I’m delighted that Camelot has achieved certification by the ELA,” said Thompson.
“As the operator of the UK National Lottery, we exceed our already stringent regulatory requirements in setting and maintaining the highest standards of responsible play in the UK. In my position as Chair for the Responsible Gaming Committee, I would like to encourage other lotteries to do the same.
“At Camelot, sustainability is at the heart of our business. We work hard to ensure that National Lottery sales continue to grow in a socially responsible and sustainable way so that even more money is raised for good causes. The UK National Lottery is the sixth largest lottery in the world in terms of sales but we are ranked just 64th in the world in terms of per capita spend. On average, our players spend just three pounds per week, which highlights the success of our strategy to encourage many people to play but to spend relatively little.”
