Content agreement will see video lottery terminal players in Italy given access to slot machine manufacturer’s Double Draw Poker.
Tuesday 13th July 2010
Leading games provider Inspired Gaming Group has signed a content deal that will see it receive games for its Italian video lottery terminal product from slot machine manufacturer Magic Dreams Srl.
London-based Inspired is a global player in the open server-based gaming market and described Magic Dreams as the ‘only Italian slot machine manufacturer with both casino and Italian AWP know-how’.
The content agreement will see Inspired customers in Italy given access to Magic Dreams’ Double Draw Poker, which is one of the best performing European poker games for casino and video lottery terminals, while the Italian firm is also set to supply a number of its Slant Top 500 terminals.
“This agreement comes at a very exciting time for us in Italy as we hope to be one of the first to complete the testing process,” said Martin Lucas, Managing Director Of Video Lottery Terminals for Inspired.
“We are extremely confident in the heritage and flexibility of our video lottery terminal platform and are committed to offering our current and future Italian customers the best range of content by signing deals such as this with leading content providers.”
Inspired provides open server-based gaming software systems and digital and networked terminals in seven nations while owning or managing approximately 46,000 machines. Its customer base includes casinos, bingo halls, licensed betting offices, holiday parks and other out-of-home leisure venues with key partners including William Hill and Gala Coral.
“We are proud to have entered into this strategic agreement with Inspired and we are convinced that the combination of our expertise and know-how will provide Inspired with great content and a successful product all tailor-made for the Italian video lottery terminal market,” said Luca Gerardini, General Manager for Misinto-based Magic Dreams.
