Online sportsbook is utilising provider’s fully managed OddsMatrix ‘white-label’ sportsbetting solution alongside its GamMatrix gaming management platform.
Wednesday 14th July 2010
The Malta-licensed online sportsbook at JetBull.com has re-launched utilising a full suite of products and services from sportsbetting software provider EveryMatrix Limited including its GamMatrix gaming management platform.
JetBull.com also revealed that it is also taking advantage of the provider’s fully managed OddsMatrix ‘white-label’ sportsbook solution.
“We are delighted to provide JetBull.com with a fully managed service from our award-winning portfolio,” said Stian Hornsletten, Chief Executive Officer for EveryMatrix.
“EveryMatrix has now accomplished one of its main objectives of migrating an established company and existing sportsbook operator on to the EveryMatrix platform.
“We wish JetBull.com and its team the very best of luck and look forward to providing it with the tools in order to grow and become a leader within the sportsbetting industry.”
JetBull.com stated that the GamMatrix platform will now allow it to access player and vendor data from one location while its online casino offering is utilising software from Net Entertainment AB.
The site revealed that it will focus its initial marketing efforts on Central and Eastern Europe using the BanaMatrix system to create dynamic banners and publish live odds and fixtures in real time.
“The flexibility of the EveryMatrix suite meant that the seamless migration of thousands of players was successfully accomplished,” said Sandra Barton, Chief Operating Officer for JetBull.com.
“The power of EveryMatrix’ products and relationships with software providers such as Net Entertainment and Cake Poker gave us the confidence to move from our own existing platform to the EveryMatrix suite of solutions.”
