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County Cricketer Joins Freebets Stable

Durham's Will Smith to offer racing and cricket tips.

Thursday 29th November 2012

Thursday, November 29th, 2012 (London, UK) Durham cricketer Will Smith has joined the stable of writers at leading affiliates website to offer betting advice to customers. The opening batsman, who cut his tipping teeth on Betfair, will offer regular analysis of the big races and flag up the best bets on international cricket matches. He joins former England and Southampton star Matthew Le Tissier as a brand ambassador for the website, which was launched in 2009 and now hosts free bet offers from the world’s leading bookmakers. Smith, who has won the County Championship three times, caught the racing bug as a youngster when he watched horses part-owned by his father race on trips to Towcester during the school holidays. His first piece for the site was to tip up Paul Nicholls’ Tidal Bay for this Saturday’s Hennessy Gold Cup at Newbury. He said: “I love betting on the horses and writing about it so the opportunity to do both at was too good to miss. “I’ve just got to find a few winners now, which will be easier said than done, but after a season of almost continual rain in county cricket I’ve had plenty of time to study the form!” The recruitment of Smith, 30, who has also written for All Out Cricket magazine, is part of an on-going marketing push by Free Bets owner David Archer. The former betting chain managing director sponsored his first race at Newcastle earlier this month and plans to unveil the firm’s first television adverts next year. He said: “The affiliates market place is a congested one and it’s all about standing out from the crowd with a different offering. “We’re very ambitious and feel that a current sportsman like Will shares that same drive as us and will be another great advocate for the brand. “He’s obviously got a wealth of knowledge on cricket, but he’s a canny racing tipster too and knows his way round the best prices and best offers.” Archer was joint owner and MD of North East bookmaking chain Reuben Page for almost two decades, before selling most of the business to Gala Coral. He then founded Pagebet, building up and managing a chain of over 50 betting shops, as well as a telephone betting service and online site. After establishing affiliate business Biggerbet three years ago he has developed a portfolio of websites that include and

Source: OnlineCasinoNews

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