High-rolling VIP magazine launch features Richard Branson as cover story
Wednesday 8th March 2006
The premiere issue of Gambling.com Magazine debuts in style this month. A full-colour lifestyle glossy publication, the only independent VIP magazine written for online high-rollers is targeting the 50,000 most active Platinum Members of the self-same titled Gambling.com website.
With an intended readership of over 100,000, editor Michael Caselli says, “With high production values, it’s the careful blend of entertainment, strategy and cutting edge design, along with a degree of synergy with content from the website that makes this magazine a cut above the rest. This is very much a ‘coffee-table style’ magazine which we believe will have a very long ‘shelf life’ and our readers will be able to refer to time and time again.”
An international magazine that’s primarily about online gambling and the excitement and glitz one associates with the jet set lifestyle of high rollers to Las Vegas, it’s fitting that the first issue should feature one of the ultimate in jet setters – Richard Branson, who tells us why he needs to live life on the edge, why he wears a goatee and the biggest gamble he’s ever taken.
Other features include an inside look at FIFTY, London’s most exclusive adult playground; an interview with Jennifer Harman, the world’s greatest high stakes female poker player who tells us what it’s like to play in the richest game of all time; Andy Bloch on how he broke the bank with the MIT blackjack team; America’s leading handicapper, Jim Feist, on March Madness, and much, much more.
“It’s important to recognize and acknowledge the loyalty of our most active and committed members by giving them something of added value in return. We already communicate and send them special offers by email, however our Platinum Members have welcomed their elevated status, and we believe they will welcome the magazine as a further extension of a brand to which they have great affinity. ” Said Tim Rosenberg, Gambling.com MD.
