Premiership team confirms deal with BetFred to cement status as official betting partners
Tuesday 26th September 2006
Manchester United has signed an agreement BetFred to cement their status as official betting partners.
The launch will include both casino and poker sites and will be endorsed and co-branded by Manchester United and BetFred.
BetFred's presence in the online casino world began in 2005 when they launched their Playtech powered casino and poker sites.
The company is the world's largest independent bookmakers and the UK's biggest independent high street retailer with over 600 shops, 2,000 employees and a turnover of around £1 billion. This experience should allow BetFred to provide Manchester United with extensive knowledge from both the online and land-based gaming worlds.
Avigur Zmora, CEO of Playtech, said, 'We are very excited by the launch of the new Manchester United gaming site, which was made possible through the official betting partner agreement signed between Manchester United and Betfred.'
