Europe’s leading poker magazine hits newsstands throughout the UK
Friday 8th June 2007
Europe’s most widely read poker magazine, Bluff Europe, has landed at newsstands across the UK, expanding its circulation to 34,000 throughout Europe. The news coincides with the launch of a German language version of the magazine, which will further increase the readership by an additional 15,000.
The June issue features Britain’s best hopes for success at the World Series of Poker, which is currently underway in Las Vegas, as well as reports from the Scandinavian Poker Championships, the Grosvenor Poker Tour Manchester and a special feature from Hollywood star Jennifer Tilly at the Irish Open.
In addition, a DVD of ‘Learn from the Pros’, courtesy of Full Tilt, will be given away free in each issue.
“Previously, we were content to distribute in the UK through casinos, cardrooms and via subscriptions, thus directly reaching our target consumer – the poker enthusiast,” said Philip Conneller, Editor of Bluff Europe. “However, with the continued growth of the game in the UK, we now feel that the climate is right to seek out a wider, more mainstream readership.”
Michael Caselli, Editor-in-chief added, “We’re delighted that Bluff Europe is hitting the newsstands. We believe we can cement our place as the Europe’s premier poker magazine.”
