Electronic Game Card Inc. has confirmed that Ward Media, a marketing agency representing GoldenPalace.com, is to use the 'Codebreaker GameCard(TM)' in a new promotion for the online casino.
Ward Media works alongside Golden Palace.com on a number of campaigns to raise the site’s profile. Ward’s Chief Executive, Philip Friedman, said, “We are constantly reviewing new initiatives that have the ability to transcend the online/offline divide. In our eyes, the Electronic GameCard is one such product.”
A spokesman for Electronic Game Card, said, “Issues of winning back lapsed customers and converting free-play users into pay-to-play customers are universal across the online casino market. We are delighted that a major brand within the sector recognizes the role Electronic GameCards can play.”
